1) Policy Details Column:
-Select the Ads Tab within either the Campaign or Ad Group level
-Choose the Columns button
-Select "Customize Columns"
-Under the Attributes section, add "Policy Details" and select Apply
What does this do? Once this column is added in, you will be able to see the exact policy (and link for more information) that the ad is falling under adjacent to the ad. Many times a simple edit of the ad will fix the issue.
2) Filter
-Select the Ads Tab within either the Campaign or Ad Group level
-Select Filter then Add Filter
-Choose to Filter by Approval Status
-Check the boxes next to what type of ads you would like to view
What does this do? If you receive a notification stating that you have disapproved ads, or if you would like to only view ads that have a certain status without scrolling up and down this filter will allow you to view ONLY those ads with the designated status. **Tip: make sure to remove the filter after you are finished to be able to view all ads.
3) Policy Change Log
Click on the following link: Policy Change Log
What does this do? If you are not sure if your industry has specific policies, or if you know your industry has specific policies and would like to stay up to date with changes, is is a great resource to bookmark. This is also a great starting place for issues where your ad was running, the subsequently got disapproved--often times this is due to a policy change.
4) Click on Your Ad in AdWords
-Select the Ads Tab within either the Campaign or Ad Group level
-Click on the headline of the ad
What does this do? It may seem simple, but often times if there is a policy issue with the URL/site not working it can easily be troubleshooted by clicking on the ad itself. We are all human, right? Sometimes a simple typo may be causing the ad to go to a non-existent page or have the destination/display URL not match up.
5) Do You Need Certification?
Click on the following links:
Healthcare and Medicines
Casinos and Gambling
What does this do? To keep our ads reliable and safe, certain industries require a certificate to run. If you notice that certain keywords are not triggering your ads or you are disapproved because a certificate is needed, these links will provide you with the necessary information to guide you to the right path.
The Real One
Sunday 23 February 2014
What is Ad group in Google Adwords?
1- A set of keywords, ads and bids.
2- It is recommended to create separate ad group for each theme such as products or services that you offer.
3- The ads and keywords must be related to each theme (to prevent from confusion).
Things you need to know when you join Google Adwords
Things you need to know when you join Google Adwords :
1- You can't select keyword that related to TM-trademark or Brand item like Apple Iphone, Samsung,
Android,PRADA,Guess etc.It's copyright and you can't use it because it will violate
Google Adwords policies and your account will disbanded.
2- Use the right keyword related to your business or service to get more people to your website.
3- You need to set your budget for each keyword for adwords,make sure you use button
"Estimate search traffic" so you can decide how much you will spend for your ads.
4- It's specially design for BUSINESS & SERVICE PROVIDER.
Friday 21 February 2014
What is Google Adwords? Can we earning with Adwords?
When we talked about Google adwords, everyone will think it's about making money online. Yes, it's true. But first,you need to know what exactly Google Adwords and How it work?
Google adwords is a medium to promote your website that have goods to sell, your company service, or any type of business that you provide with using suitable keyword that can attrack people to your website such as :
1-Online shopping website
Example : Customer want to buy a handbag by online.
First thing she will do is search on internet using "buy handbag" keyword.
The next page will appear is links to "Buy handbag".Before that, you already buy adwords and make your 1st campaign "handbag" and adding "buy handbag" as your keyword
If you want your website to be the 1st page customer will see and attract more people to you website,
you need to pay with best price & create suitable keyword that can get more click and easy to reach.
When many people visit your website, there are chance that customer will buy your handbags.
That's how it works. "Earning money with Adwords" mean expand your business and raise your profit.
It's for people who have their own business or service.
Wednesday 19 February 2014
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